How can a 35-year old company who creates complex products for complex industries transform itself to be a customer-centric cloud company? Maria Guidice has been driving cultural change at Autodesk since 2015. In her talk at FBTB, ”Remaking the Making Company”, she will share all of the insights. In 1997, Maria founded Hot Studio, an award-winning experience design firm that grew into a full-service creative agency with an impressive list of Fortune 500 clients. In 2013, Facebook acquired the talent behind Hot Studio, where Maria worked as a Director of Product Design. She is also the author of the extraordinary book ”Rise of the DEO (Design Executive Officer)”.